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FaVe introduces new 100% fruit & vegetable juice

DBR Staff Writer Published 16 November 2011

FaVe Juice Company has unveiled new all-natural blend of 100% fruit and vegetable juice, FaVe, which will be available at shelf-stable juice departments of food stores across the US from early 2012.

FaVe will be available in three different flavors including Strawberry-Banana-Kiwi, Blueberry-Pomegranate-Goji, and Orange-Tangerine-Pineapple.

Each 8oz serving of FaVe contains all-natural 100% fruit and vegetable juice, three full servings of vegetables, 60 calories, Antioxidant power of vitamins A & C and no preservatives, no added sweetners of any kind. The company uses a patented process to create these juice blends, retaining light fruit flavors.

FaVe Juice chief marketing officer David Kirkpatrick said the daily fruit and vegetable servings are very important and the USDA MyPlate suggests an average of 9 to 10 servings in optimal.